Successful Channel Enablement and Service Sales Automation Executive Also Wins Bronze Award for Female Executive of the Year in 2013 Stevie® Awards for Women in Business
Carlsbad, Calif. – November 14, 2013 –MaintenanceNet, Inc., the leading provider of service annuity solutions, is pleased to announce that Vice President of Marketing Kelly Crothers has been recognized by the San Diego Business Journal in the 2013 Women Who Mean Business Awards. Winners were announced on November 13 at the Town and Country Resort & Convention Center in San Diego at a special awards ceremony.
In earning the recognition, Crothers joins an elite group of San Diego female executives who are dynamic women business leaders and role models, with achievements and contributions that have made a difference in the region’s companies. The complete list of honorees can be found online at http://ocbj.media.clients.ellingtoncms.com/static/sdbj/events/WWMB_Flyer1.pdf.
After joining MaintenanceNet in 2004 as marketing manager, Crothers later became director of marketing and was then appointed vice president of marketing last year. Through her leadership contributions, in 2012 MaintenanceNet achieved a record-breaking year and more than $2.3 billion in automated service quotes generated for its customers, including leading manufacturers and their channel partners. In addition, the privately held company reported year-over-year revenue growth of nearly 115 percent worldwide along with a 60 percent increase in staff.
“Kelly has been highly instrumental to our success at MaintenanceNet and we’re thrilled to see her earn this well-deserved recognition from the San Diego Business Journal,” said Shayne Skaff, president of MaintenanceNet. “Her efforts to differentiate our company in a complex and competitive market through high-impact marketing strategies and global initiatives has played a significant role in fueling MaintenanceNet’s worldwide growth.”
Crothers Also Honored as a Female Executive of the Year in 2013 Stevie® Awards
Earlier this month Crothers was also named the winner of a bronze award in the 10th annual Stevie® Awards for Women in Business in the “Female Executive of the Year” category for “Business Products, 11 to 2,500 Employees.”
The Stevie Awards for Women in Business are the world’s top honors for female entrepreneurs, executives, employees and the organizations they run. All individuals and organizations worldwide are eligible to submit nominations – public and private, for-profit and non-profit, large and small. The 2013 awards received entries from 18 nations and territories.
Stevie Award winners were selected by more than 240 executives worldwide who participated in the judging process this year. The complete list of winners and honorees is available online at http://www.stevieawards.com/pubs/women/awards/414_2252_24145.cfm.
Launched in 2004, MaintenanceNet offers channel-friendly, cloud-based software and data-driven solutions designed to fuel service sales success and performance improvements for its customers, spanning everything from service renewals and new service contracts, to technology refresh sales, subscriptions and rebate and incentive programs. When engaging with its customers, MaintenanceNet puts the power of intelligent data to work, mining through disparate data sources to identify products that are uncovered by services or ripe for replacement; service contracts that are nearing expiration; and rebates or incentives that have been left untapped. Through its Campaign Management offering, it ensures the timely delivery of manufacturer-approved sales quotes into the market to drive the user to “order now” and transact the sale online, eliminating quoting administration tasks and reducing the cost of sale.
MaintenanceNet empowers the world’s leading manufacturers and their channel partners to expand the scope and success of their service sales initiatives. The company has delivered billions of dollars in service revenues, while also improving overall customer satisfaction and retention for the businesses it serves. The key to MaintenanceNet’s success is its proficiency in turning incomplete or inaccurate customer data into actionable business intelligence that drives revenue and profits for manufacturers. MaintenanceNet’s Service360 cloud-based platform and Auto Quote solution expedites and automates sales processes, and provides a channel-friendly approach to service quoting, ordering and renewing. For more information, visit www.maintenancenet.com. or call 866-699-7212.
MaintenanceNet is a registered trademark of MaintenanceNet Incorporated.