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July 2008 Edition
Welcome Friends,
MaintenanceNet News
MaintenanceNet Launches Social Networking Site to Fuel Professional Growth and Success in the Service Sales Arena
Interactive, Educational Forum Features Member-Driven Content Including Blogs, Event Postings and White Papers with Focus on Extended Warranties and Service Sales
With the advent of social networking technology, we have built a community dedicated to marketing and sales professionals who are looking to unlock the full potential of their extended warranty and service sales and marketing ROI. The Selling Services community is open to all sales and marketing professionals who want to network, make professional connections, and become more efficient at marketing and selling services.
Join today and get connected to colleagues and friends all focused on selling more service contracts and extended warranty agreements. Learn More

Different Companies, Similar Problems....
As a business development specialist, I speak with some of the biggest Technology manufacturers in the world and I am hearing the same stories over and over again. With rising prices on products across the board and lowered consumer spending, manufacturers are seeing a general decrease in product refresh rates.
Instead of refreshing aging technology, their channel partners and end customers are extending the service contracts that support their critical assets. As a result, these manufacturers are looking to service and maintenance contracts renewals as a way to increase revenue with the customers they already have. These manufacturers also know that they could support their channel partners with a coupons or other incentives when it no longer makes sense to renew the service contract on a product.
However there is a problem, they don’t know who their end customers are or how to reach them. Because of the distributed supply chain environment, which represents hundreds of distributors and thousands of resellers, if products or services aren’t adequately registered with the manufacturer the manufacturer doesn't know who the end customer is and can’t effectively notify the channel of an upcoming product/service promotion, renewal or technology refresh sales opportunity. Join Selling Services Network to Read More
Excerpt from Selling Services Blog

Events to Attend:
Sales Made Simple Through Effective Lifecycle Management The presentation will review the impact of lifecycle management practices and how improving your current process for managing the life of a product or service will generate future revenue opportunities.
– Wed, July 23rd @ 10:00am PST
Register Today
– Wed, August 13th @ 10:00am PST
Register Today
– Wed, August 27th @ 10:00am PST
Register Today
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Industry News
Social Networking for Business, Too?
MaintenanceNet is the latest to launch a social networking site, but how much business is actually being done through these Web 2.0 forums? View Article
Excerpt from eWeek ChannelInsider
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Built to Last
With new warranty management tools emerging, including the use of analytics to improve the "detection to correction" cycle, corporations are realizing that warranty
management, if done right and approached as a corporate discipline, can have a positive impact on both the top and bottom lines. View Article
Excerpt from Managing Automation Magazine |

Take the "Channel Sales: The Renaissance in Partner Management" Survey
MaintenanceNet is working together with Aberdeen in a cooperative research study to help companies such as yours determine the Best-in-Class procedures for PRM, channel sales and reseller network management. We would appreciate your feedback in a brief, 10-minute survey.
In appreciation, you will receive complimentary access to the full benchmark report as soon as it is published (a $399 value). |
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© 2008 MaintenanceNet, Inc. All Rights Reserved. MaintenanceNet c/o 5963 La Place Court, Suite 300, Carlsbad, CA 92008. MaintenanceNet and the associated design marks and logos are trademarks owned or used under license by MaintenanceNet. Other names mentioned may be the trademark or service mark of their respective owners.
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